Hello! 👋 

I am a seasoned Product Designer with over 7 years of experience in diverse industries such as Healthcare, SaaS, and e-commerce. I have a passion for design and have been fortunate to have had a diverse professional background, working in various roles at IBM and Vodafone before discovering my true calling. I received my design education at City College of San Francisco and have a strong academic foundation, including a Bachelor's degree in Business Information Systems and an MBA.

As a product designer, my focus is on creating intuitive and user-centered digital experiences that meet the needs of both users and business stakeholders. I approach every project with a design-thinking mindset, conducting user research, prototyping and testing to validate design decisions and ensure a successful outcome.

I also volunteered to teach UX mobile workshops with ChickTech, a nonprofit organization dedicated to retaining girls in the technology workforce and increasing the number of girls and women pursuing technology-based careers

Before becoming a UI/UX Designer, I was a Business Development professional with 3 years of experience in multinational enterprises. My Background includes Business Development, Marketing, HR, and Team Administration.

Fun facts

UX mentor 👩🏽‍🏫

Helping people for years now with switching to a design career since I wasn’t one before so I know all the tips and tricks. I send my recommendation to good courses, books, portfolio reviews and 1:1 meetings.

Rookie gardener 👩🏽‍🌾

As a foodie. Ingredients come first, so I’m recently certified as a sustainability and compost educator after finishing a 3 months intensive training mentor program Called Get Up with the non profit ‘Garden for the Environment’ to learn all about the fundamentals of regenerative gardening and urban agriculture

Foodie 🍳

I love cooking and developing new easy recipes. I recently started documenting these on my Instagram page. Check it out @foodiefatma

Aspiring mom 👨‍👩‍👧

Trying every day to be a good mom to my beautiful daughter. From eating healthy food, learning two languages, keeping her curious about learning new things and having lots of fun